Shapley's was founded by a barber in Waterloo, Iowa named Henry E. Shapley, (in 1938), with one product. From these humble beginnings Shapley's has flourished.

• They are renowned for their extensive line of trusted equine grooming products.
• Their range of horse grooming products include the innovative Show Touch Ups, Mane Mousse and Equitone Shampoos.
• Shapley's is now a staple in leading show horse barns and show horse stables worldwide.